Tacklenappy

I'm here sharing a shiraz with Danny Bishop. A friend, father of two, a man who certainly knows his wines, and someone I consider to be a pioneer of social media in the Australian sports industry.

On Business...

You've done a number of interesting things to earn a crust. From changing light globes in traffic lights to running Essendon Football Club's website and social media campaigns, to your current role with IMG. Being the most die-hard Bombers supporter I've ever met, your experience with Essendon must have been very special?

We all know the amazing world of information that social media such as Myspace, Facebook and Twitter provides us with. Many of us can now easily keep up to date with the latest news and gossip about friends and family by just sitting in front of a small screen in our lounge rooms and kitchens. We can now share our own information and personal achievements with anyone we chose, right across the globe and pregnancy announcements on the net are becoming the norm.